Looking to source premium Basmati or Sona Masoori rice in bulk? This buyer’s guide covers everything Indian grocery stores and restaurants need to know. Supplied by ODOD Group.

17.09.25 04:21 PM By ODOD GROUP

A Buyer’s Guide to Sourcing Basmati & Sona Masoori Rice in Bulk in the USA

A Buyer’s Guide to Sourcing Basmati & Sona Masoori Rice in Bulk in the USA

Whether you're running an Indian restaurant, catering business, or grocery store in the USA or Canada, Basmati and Sona Masoori rice are likely two of your most in-demand staples. But sourcing them reliably, affordably, and in bulk—while maintaining consistent quality—can be challenging.

In this comprehensive buyer’s guide, we’ll walk you through how to source both rice varieties in bulk with confidence, and why ODOD Group is the trusted choice for businesses like yours.



🌾 What Makes These Two Rice Varieties Essential?

🍚 Basmati Rice – The Royal Grain

  • Known for: Extra-long grains, fluffy texture, and rich aroma

  • Ideal for: Biryanis, pulao, fried rice, and Indo-Pakistani cuisine

  • Shelf life: Long (up to 2 years when aged)

  • Preferred by: Restaurants, caterers, and North Indian households

🍚 Sona Masoori Rice – The Southern Staple

  • Known for: Shorter, lighter, less starchy grains

  • Ideal for: Daily meals, pongal, idli, dosa, and rice-based dishes

  • Popular in: South Indian restaurants and homes

  • Often used for: Light curries, rasam rice, curd rice, and lemon rice

Both varieties form the foundation of most Indian meals—which makes stocking the right quality and quantity vital for your business.



📦 Bulk Packaging Options for Businesses

At ODOD Group, we offer multiple pack sizes suited for both retail and foodservice buyers:


✅ Basmati Rice (Chef’s Secret Brand)

  • 10 lb, 25 lb, 40 lb pillow bags

  • 1121 extra-long grain, aged for flavor

  • Perfect for biryani specialists & upscale restaurants

✅ Sona Masoori Rice (Sri Lohitha Brand)

  • 10 kg, 25 lb sacks, and 50 lb bags

  • Available in regular and fortified (Nutri Rice) versions

  • Fortified version includes added B12, folic acid & iron

Both are available in nitrogen-flushed, multi-layered BOPP packaging to preserve freshness and aroma.



🌐 Where to Source Rice in Bulk in the USA

When looking for reliable wholesale rice suppliers, prioritize:

  • Consistent grain quality (length, aroma, cooking behavior)

  • FDA and USDA compliant packaging

  • Local warehousing & fulfillment speed

  • Ability to handle full truckload or mixed orders

  • Flexible MOQ and custom labeling if needed

At ODOD Group, we ship rice from multiple US warehouses, ensuring fast delivery to Indian grocery chains, restaurants, and regional distributors.




🏪 How Grocery Stores Can Maximize Rice Sales

For retailers, rice is a volume mover—but also a margin play. To maximize profits:

  • Stock both Basmati and Sona Masoori to serve both North and South Indian communities

  • Offer combo pricing during festivals like Diwali, Sankranti, Pongal

  • Use floor displays and aisle end-caps to move 25 lb bags

  • Educate customers with signage: which rice for what purpose

  • Add Nutri Rice to your shelves to tap into health-conscious buyers

ODOD provides POS materials, shelf cards, and promotional offers to help boost in-store visibility.



👨‍🍳 For Restaurants & Caterers: Standardization Is Key

Catering operations and restaurant kitchens need rice that behaves consistently every time—whether cooking for 50 or 500 guests.

With ODOD:

  • You get same-lot bulk delivery for consistent taste and cook times

  • No risk of rice clumping or undercooking due to grain mix

  • Custom pack sizes available for your kitchen’s convenience

  • Always in stock = No last-minute supplier switches

We help your chefs stay focused on flavor, not fixing supply chain issues.



🏷️ Pricing & Partnership Perks

ODOD Group offers:

  • Tiered pricing for bulk buyers and repeat customers

  • Introductory discounts for new grocery stores and restaurants

  • Private label support if you want your own branded rice line

  • Multi-location fulfillment so your chain operations stay uniform

Whether you’re ordering 500 lbs a week or 5 tons a month, we’ve got your back.



🛡️ Authenticity + Reliability = ODOD

All ODOD rice products are:

  • Grown in certified farms in India

  • Lab-tested for pesticide residue and quality

  • Packed in ISO & FSSAI-approved facilities

  • USFDA compliant for imports

We don’t just move rice—we build relationships based on trust, taste, and timelines.



📞 Let’s Talk Bulk Rice

Ready to stock up on premium Basmati or Sona Masoori rice?

ODOD GROUP

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